About Us

FLORIDA MORTGAGE DAILY – The First Mortgage Blog Dedicated to Mortgage Market Analysis

Florida Mortgage Daily is a service provided by Solid Rock Mortgage Corporation, located in Pembroke Pines, Florida.  Content is generally provided by Robert D. Ashby, Florida’s #1 Mortgage Planner and the first Certified Mortgage Planning Specialist in the state of Florida.  Our goal is to provide at least once daily updates of what is happening in the mortgage markets and to provide our current stance (recommendations) for locking or floating your loans.

This service is designed with our own clients in mind, to provide a centralized location where they can find what is happening in the markets and help them decide what is in their best interests regarding refinancing their mortgages or when they should be locking their loans.  In addition, we are offering this service to realtors, CPAs, financial planners, and other professionals as an added value service for their own clients with prior approval only.

In the near future, we plan to offer syndicated services to be presented on other websites.  We will provide more information as these services develop.  In the meantime, feel free to contact us if you would like to use the information provided here in your own business.